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 August 12-13, 2025 | Rosemont, Illinois

9 Critical Points of Contact that Impact Customer Loyalty

Date: Wednesday, August 9

Time | Location: 1:00 - 1:45 p.m. | Room: 203-C


Clients can leave you with one mistake, one blunt conversation or a slow website response and they may never tell you! What’s your business’ “touchpoint score”? It’s made up of countless touchpoints that your customer experiences when doing business with you. Those “scores” inevitably create a “report card” in the client’s mind. We’ll slip on their shoes and look at your “return on investment” in how you market your business, the products and services you offer and the performance of your professional staff who strategically deliver that “contagious” experience, every day.